How much does Search Engine Optimization cost?
Law Firm Search Engine Marketing is not for weak budgets! From a little research on the web, I was able to determine that a law firm can expect to pay anywhere from $3,000 to over $150,000 per year! The return on that investment is usually related to the cost. With search engine optimization services, you most always get what you pay for.
What are you paying for with Law Firm SEO?
Expertise,ROI and Results. As a professional service provider, you know that quality professional services come at a cost. Basically, you are paying for the KNOWLEDGE and KNOW-HOW that when applied, can bring your law firm results (i.e. quality clients)!
Is Search Engine Optimization worth the price?
It's relative to the services you provide.
Example:
Let's say, for example, a personal injury law firm spends $15,000 per year for law firm search engine optimization services. The firm receives two cases that year from the website that settle for a total of $600,000. Your receive $200,000 in payment for services. In this case, it makes sense to spend $15,000!!!
I'm opening up the comments for feedback. I'd like to know what your firm is doing in regards to SEO. Are you doing SEO in-house or outsourcing? How do you determine your SEO budget?
LegalMarketingPros.com has posted it's recently released law firm search engine optimization packages.